Link Exchange is the important part for off-site optimization technique that involves exchanging hyper links with websites that offer similar kind of products or theme. Due to increase of spam over net, it has become very important to create a high level of customization of link exchange mails. Improperly customized exchange mails are resulted into seldom reply, and even it may considered as spam.
What Information The Link Exchange Mails Should Contain
How to you find the recipient’s website?
- The objective of link exchange mail.
- Benefits of exchange link each other.
- The Page rank of your website.
- The URL of the page from where you want to reciprocate.
- Your Link exchange Details – Anchor text and Title.
Hints For writing link exchange mail:
Subject Line:
The Subject line should be simple and straight forward like “Link Exchange Request”, “Reciprocal Exchange Request” and avoid non professional subject line like “ High Traffic Link For Your Site” ,
“ Your Link On My Site”.
Introduction:
People are interested to know how you have come across their site. Most of the email extractors failed in this place, so it was wise to fill this place with yours so that it can stand apart from spam and crowd. Effective Customization of introduction leads to the better results.
Presenting The Link Request:
This will be the vital part of link exchange campaign, if it is good then it will results into success otherwise leads to failure of obtaining links. If you have already placed their link, then describing the popularity or reputation of the links will works fine. Some line praise of their page quality or service will work better. The important part of the presenting the request is to tell the link exchange partner about the benefit of exchanging links with each other. Benefits can be expressed in terms of increased visitors, increased page rank.
Link Back Details :
This place should describe the potential of the page where you are going to place/placed link of the recipients . A short description of the page rank and quality of the site should be described in the link back details. The no of outgoing links in the page, frequency of visits by spiders, visibility of the page for viewers and search engines, SEO friendly structure, web standards and etc should be an added boost.
Linking Details:
Link URL: Provide the URL of the which you need reciprocation. Generally the home page.
Link Text: The anchor text for the link (anchor containing Keyword ,if possible ).
Link Description: The short description for the link.
Thanking Note:
Finally its time for giving thanks, provide your thanking note with some words like “ Expecting An Early Reply”, and etc .
